Jul 25, 2018
In this week’s episode we meet Katrina McCarter the Founder and CEO of Marketing to Mums. She is a Marketing Strategist, Best-selling Author, Speaker and Advisor, who specialises in helping businesses sell more to world’s most powerful consumer, Mums.
An award-winning businesswoman and mother of three, Katrina founded an award winning online shopping website for mums called Bubbler.com.au which she grew to a community of 150,000.
Katrina is the author of bestselling business book, Marketing to Mums, and is a regular contributor to business media.
See more at www.chiefmaker.com.au/58
QUESTIONS I ASK KATRINA
- What is the biggest mistake organisations make in marketing to mums?
- What are the steps people should follow if they’re thinking about starting out on their own?
- How can people be more influential through their own work in large organisations?
- What is an intrapreneur and how can professionals be one?
- How have you planned the future of your life?
- How can people build more confidence in their work and in the early stages of starting their own business?
- What kind of structures should they put in place to be more effective?