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The Inner Chief

Feb 15, 2024

I love the Churchill quote, “Success is not final. Failure is not fatal. What matters is the courage to go on.”


This is a special episode only available to our podcast subscribers, which we call The Mini Chief. These are short, sharp highlights from our fabulous CEO guests, where you get a 5 to 10 minute snapshot from their full episode.

In this edition of the Mini Chief, we feature Rory Hunter, a world-renowned hotel developer and CEO of MODEL.

His full episode is titled Spearheading build-to-rent sustainability, seeking solitude and healing on the ocean, and the adventure of a lifetime.

You can find the full audio and show notes here:


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Rory has led multiple organisations and the development of award-winning properties across Australia and South-East Asia, including the Song Saa Private Island, which was named one of the top 10 Luxury Hotel Developments of the last decade globally.

His latest venture is MODEL - a new, Australian build-to-rent group that is committed to creating meaningful impact for future generations.

Rory previously founded SoHo Partners, and in 2013, he established the Song Saa Foundation, an independent NGO dedicated to preserving Cambodia's marine environment. A highlight of the foundation includes creating the country's first ever Marine National Park in partnership with Monaco's Prince Albert.

Rory has won numerous awards, including National Geographic’s Leader in Sustainable Tourism, and is also a World Economic Forum Young Global Leader, and a Global Board Member of the Young Presidents’ Organization Sports and Outdoors Network.

In the full episode we talk about:

✅  How he harnessed the entrepreneurial spirit he possessed from a young age

✅  Buying an island in his twenties and building an acclaimed resort on it

✅  Build-to-rent development that considers the planet, local environment and the locals instead of profit, and

✅  Finding forgiveness, love, acceptance and inner peace by sailing solo across the ocean on his way home to Australia.

Deal hope,


Connecting with Rory Hunter

You can connect with Rory via LinkedIn and the MODEL website.

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